It can be hard to get Freelance writing work. There are many people in your chosen field looking for the same type of work, making competition tough. There are plenty of jobs not advertised on job search sites, leaving you to wonder how you are missing great opportunities. Instead of worrying about all this, test out the below tips for yourself. They can help you find the work you have been looking for.
Social Media
As social media becomes even more popular than it already is, more businesses are using it as a technique to form connections. Are you interested in working with a particular company? Check out their social media accounts to see what makes them tick. You can learn a lot about a business through the posts they create. Search through Instagram and Facebook to see what posts speak to you then make contact with the CEO or human resources manager through LinkedIn and connect with them about the post. Even if there are no current positions available, you will have a connection for the future.
Always make sure to use the social media format that is most relevant to the company you are enthusiastic about. Certain businesses might be more active on one social format than another based on their target market. According to Hootsuite, Facebook’s largest audience is between 25-34 years old while LinkedIn has a similar demographic but is more of a professional network with a formal tone. Instagram is a top contender and according to Sprout Social, 9 out of every 10 people on this platform follow a business account. The audience demographics always change though so research where you think you will find the right connections for what you are interested in writing about.
E-mail Marketing
Don’t just send a typical stat e-mail to every single company you are interested in working with. You want to stand out. Show the company why you want to write for them. So, write a personal e-mail explaining why you would be an asset to the company, adding in particulars about who they are including commenting on projects they have completed in the past. You might have loved a recent ad they ran, so be sure to tell them. This can make it easier to connect with the right person at the business rather than just getting your e-mail trashed.
Get Out There
Lastly, but certainly not least, get yourself out there in your city and hand out business cards. Tell people you meet about what you do. You never know who knows someone that would be an ideal client for you even if they are not.
Visit businesses that you would love to write for. Ask if it is ok to leave a stack of business cards at their front entrance. Many companies will give you the go-ahead, giving you the free advertisement that you need.
To be successful you must take chances, speaking to someone you may never have thought of before. A perfect stranger just might be the key to getting the connections you need.
